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VeriFone taxi app follows strong New York run with Philadelphia debut

June 19, 2014

VeriFone Systems Inc. is expanding its Way2ride taxi-fare application to Philadelphia on the back of an impressive New York tryout, which saw the app used to complete more than 500,000 mobile transactions since October.

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BMW reveals real-time purchase info for M5 via Instagram

May 22, 2014

BMW of North America is letting fans reserve one of 29 thirtieth anniversary BMW M5s to be sold in the United States exclusively through information revealed on Instagram.

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BMW encourages Pandora listeners to build an i3 model

April 18, 2014

BMW North America is guiding listeners of the Pandora mobile application to learn more about the i series with a takeover advertisement.

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Hertz adds mobile email to enhance loyalty program

March 13, 2014

Hertz has improved its car rental loyalty program and added mobile email alerts to provide up-to-the-minute information for its members.

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Priceline latches onto in-car experiences to extend mobile commerce reach

January 7, 2014

Priceline inked a deal with General Motors’ Chevrolet that opens up a new area of mobile commerce for the online travel agency within a car.

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PangoUSA seeks widespread U.S. adoption of pay-by-mobile parking

November 27, 2013

PangoUSA is expanding to Alexandria, VA, to grow its user base for its mobile application that lets drivers pay for parking via mobile.

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Multi-device car shoppers to more than double by 2018: report

October 14, 2013

While only 23 percent of car shoppers currently use more than one device for shopping, the number is expected to increase to more than 50 percent by 2018, according to a report from AutoTrader.com.

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Allstate offers quick and easy pick-ups with mobile app

July 10, 2013

Allstate Private Car & Limousine Inc. has created a faster way for customers to request rides with its new mobile application.

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Ducati revs up mobile ambitions via iPad app

July 9, 2013

Italian motorcycle manufacturer Ducati has rolled out an iPad application that helps dealers and employees custom order and ship products for consumers.

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Mobile FirstLook 2013 New York Jan. 17: Coca-Cola, Sephora, Citi, Nissan, MillerCoors, MoMA, Seamless, JetBlue

January 16, 2013

Registration is open for the 2nd annual Mobile FirstLook: Strategy 2013 conference Thursday, Jan. 17 with speakers from Coca-Cola, Sephora, Nissan, Citi, Seamless, Museum of Modern Art, JetBlue and MillerCoors. Must for brands, retailers, agencies and publishers.

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