Automotive

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Shell brings Chase Pay to its gas stations, fueling rewards signups

June 10, 2016

Shell Oil Company is the latest to adopt Chase Pay in a long-term agreement that brings mobile payments to its pumps, boosting convenience for consumers while promoting mobile rewards signups.

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Jaguar Land Rover saves time with item-tracking integration

May 2, 2016

British automaker Jaguar Land Rover is saving consumers’ time with more than its vehicles’ performance.

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Mercedes illustrates importance of car care with grooming comparison

April 26, 2016

German automaker Mercedes-Benz is proving it knows how to make an impression when it matters.

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Advance Auto Parts drives loyalty sign-ups with mobile game

March 29, 2016

Advance Auto Parts is revving up loyalty with a mobile puzzle game designed to let players experience the brand while encouraging them to sign up for the Speed Perks rewards program.

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ExxonMobil speeds up gas station transactions with payment app

March 9, 2016

Gas retailer ExxonMobil is streamlining purchases at the pump with a new mobile application, allowing customers to pay from a smartphone using various methods, including Apple Pay.

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Mazda revs up sales through Instagram conversation and conversion

January 4, 2016

Mazda Motor Corporation is driving fast and furious sales with a mobile advertising campaign focused on interacting with consumers through a native integration with Instagram, which links to the automaker’s site.

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Porsche targets “The Man Who Thinks He Can” in new video

December 31, 2015

German automaker Porsche is bringing poetry to the tracks in an effort to showcase its vehicles’ desirability and potential.

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Jack Daniels uncaps social responsibility via designated driver app partnership

December 28, 2015

Jack Daniel’s Gentleman Jack Whiskey and Total Wine & More are teaming up with a designated driver service to enable Phoenix residents to request free rides via mobile as part of a 24-city tour.

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Mobile startups hold potential to disrupt car buying: AutoNation exec

October 16, 2015

RANCHO MIRAGE, CA – Automotive retailer AutoNation is investing in mobile to transform the auto-buying experience both online and in-store in recognition of how consumers’ shopping habits are evolving, said an executive at the Mobile Shopping Summit 2015.

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Car shoppers on phablets access more content, driving satisfaction: report

October 13, 2015

Mobile shoppers in the market for a car and using a larger, phablet-style phone versus a smaller smartphone access a wider range of Web site content, especially interactive content such as video, according to a new report from J.D. Power.

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