Applications

Starwood Hotels & Resorts is letting guests book their travels and make reservations across 1,000 of its properties via a BlackBerry application.

American Wagering subsidiary Leroy’s Sportsbook has launched a sports betting application for Research In Motion’s BlackBerry just in time for football season.

Phil’s BBQ customers can now order their meal via a new application as part of the company’s 360-degree mobile commerce and marketing program.

Best Buy is letting Canadians access products, view deals and buy items from its entire catalog via any Apple mobile device.

Luxury hotel chain Fairmont Hotels & Resorts is using mobile to provide affluent travelers an added convenience during the travel process.

Comparison shopping service Become.com stepped into the mobile world with the release of its iPad application targeting women.

Department store chain JCPenney has continued to rollout applications that support mobile coupons as it gears up for its holiday season sales push.

GEICO is expanding its mobile insurance market by letting consumers pay their auto insurance bill via an iPad and Android application.

Barnes & Noble is targeting greater market share for its nook ereader platform with an upgraded and rebranded iPhone application.

Qualcomm’s Firethorn Holdings has partnered with Discover Financial Services to create the transactional backbone for its new Swagg mobile gift card application.