Applications

Department store chain Bloomingdale’s has rolled out an iPhone and Android application to let fashion-savvy consumers shop the latest trends, as well as check prices and read product reviews.

Grocery store chain Safeway is beefing up its mobile strategy with a new shopping application that delivers coupons and other offers to a customer’s loyalty card.

With the iPad quickly becoming an important shopping tool for consumers, retailers such as Gap and Anthropologie are partnering with new shopping app Shopmox to be where their shoppers are.

American Express has rolled out a new mobile offers service that recommends and ranks relevant merchant deals based on a cardmember’s spending history and location.

EBay has updated its Fashion iPhone application to not only let consumers browse by brand and pinpoint exactly what they are searching for within a category, but make the overall shopping experience easier.

Users of television loyalty application Viggle have redeemed their points with reward partners such as Amazon and Starbucks more than 375,000 times, pointing to the synergy that can result when mobile and TV are leveraged simultaneously to engage consumers.

Whole Foods Market is rewarding shoppers who practice an ecofriendly lifestyle with mobile coupons as part of a campaign to increase awareness of poverty.

Online dining destination Delivery.com is rolling out an Android application to let users place orders from their handsets after seeing approximately 10 percent of orders being made from mobile devices.

Choice Hotels has rolled out an iPad application after seeing its mobile revenue increase more than 250 percent year-over-year in 2011.

Home improvement retailer Lowe’s is expanding the ways that consumers shop the company’s products with a new Android application.