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EBay, Fandango leverage Amazon Fire phone’s features to streamline shopping

July 23, 2014

EBay and Fandango, among the first merchants to build apps for Amazon’s Fire smartphone, are using the phone’s unique features to eliminate the number of taps and swipes between search, browse and purchase for a more streamlined shopping experience.

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Giant Eagle launches stand-alone pharmacy app

July 22, 2014

Regional supermarket chain Giant Eagle is seeking to gain ground on its drugstore rivals with the launch of a new mobile pharmacy application that includes some of the basic functionality available from larger chains such as Walgreens and CVS.

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El Cid Vacations Club executes poorly on new member services app

July 18, 2014

El Cid Vacations Club has released a free mobile application from which travelers can use their smartphones to become fluent in resort activities, dining, and amenities, but the service fails short by informing but not engaging users.

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Supercuts improves mobile app with real-time data

July 17, 2014

Salon franchise Supercuts has partnered with Comcast across 33 locations in southeastern Pennsylvania and southern New Jersey to improve the efficiency and accurateness of its mobile application by uploading real-time data to provide users with approximate wait times, check-in abilities and choice of stylists.

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Marriott expands mobile platform to integrate with iBeacons

July 14, 2014

In a significant expansion of its already cutting-edge mobile platform, Marriott is piloting the use of iBeacons to send guests push notifications based on their location at one of its properties.

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How Walgreens frames mobile for photo-ordering success

July 14, 2014

Today, 40 percent of Walgreens’ digital print orders come from mobile devices, pointing to how the chain has quickly ramped up its photo-editing and ordering capabilities over the past couple of years in response to the significant role smartphones play in how consumers take and store photos.

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RetailMeNot finds strong interest in location-aware deals

July 11, 2014

Results from how consumers are engaging with mobile couponing app RetailMeNot reveal that location-aware deals are resonating.

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7-Eleven fans activate rewards via in-app participation

July 10, 2014

Convenience retailer 7-Eleven continues to build up its mobile prowess with a new promotion that gets consumers to download its mobile application in exchange for snack rewards.

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Domino’s promotes iPad app’s features to drive digital orders

July 9, 2014

Domino’s is touting the iPad’s potential to drive mobile ordering in a new campaign that highlights the tablet-optimized features in its app and encourages users to return every day for a chance at free pizza.

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Yogurtland entices in-store visits with mobile rewards promoting summer flavors

July 9, 2014

Frozen yogurt chain Yogurtland is keeping customers cool this summer with 10 new flavors and by rewarding consumers for each visit and each flavor they try.

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