Luxury Daily today – Audi attracts feminine consumers with geotargeted banner ad; Kering continues to champion women’s rights with UK charter.
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Luxury Daily today – BMW connects with young consumers via CNN sponsorship on Snapchat; Swiss franc rate likely to affect watchmakers’ bottom line, not consumers’ spend.
Luxury Daily today – Vertu helps consumers stay connected with complimentary WiFi; Key lessons learned from New York blizzard preparations.
Luxury Daily today – Vogue drives participation with It Bag vote; How should luxury brands and retailers continue to stoke demand in a blizzard-blighted New York market?
Luxury Daily today – Yacht Partners International bring mobile to yachting world; Omnichannel strategies needed in Chinese ecommerce: report.
Luxury Daily today – Jaeger-LeCoultre touts moonphase complications via mobile; Affluents less confident about travel plans this year: report.
European Wax Center’s Red Carpet Worthy Eyebrows ad campaign spanning the 2015 Oscars Awards and upcoming film Fifty Shades of Grey is also leveraging NBC’s Fandango and remaining family of Web sites to drive ticket sales and waxing bookings.
Luxury Daily today – 51pc of world uses social media: report; Payment security top priority for retailers in 2015.
Luxury Daily today – Zenith tutorializes watch maintenance with mobile app – Luxury Daily; Christie’s sees 60pc increase in ecommerce art sales.
Luxury Daily today – 43pc of consumers prefer to shop online: IBM; Tiffany calls in the “Concierge of Love” for gift giving advice.