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Michael Kors celebrates Lunar New Year with Chinese app debut – Luxury Daily

February 9, 2016

Luxury Daily today – Michael Kors celebrates Lunar New Year with Chinese app debut; Louis Vuitton’s positive Chinese placement a result of slow, steady growth.

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Estée Lauder relies on brand ambassadors to bring makeup into Vogue – Luxury Daily

February 8, 2016

Luxury Daily today – Estée Lauder relies on brand ambassadors to bring makeup into Vogue; 4 forces behind luxury complexity.

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Affiliate marketing offers alternative to crowded content marketplace: Forrester – Luxury Daily

February 5, 2016

Luxury Daily – Affiliate marketing offers alternative to crowded content marketplace: Forrester; Inside Chanel video details 130-hour haute couture process.

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BMW partners with Moovit to extend mobility platform – Luxury Daily

February 4, 2016

Luxury Daily today – BMW partners with Moovit to extend mobility platform; Kenzo crafts time-bending narrative using iPhone.

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Jean Paul Gaultier takes cheeky look at fragrance factory in TV spot – Luxury Daily

February 3, 2016

Luxury Daily today – Jean Paul Gaultier takes cheeky look at fragrance factory in TV spot; Chanel most desirable brand among Chinese affluents: report.

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Mobile video ads poised to explode, but brands must make investment: L2 – Luxury Daily

February 2, 2016

Luxury Daily today – Mobile video ads poised to explode, but brands must make investment: L2; Zoolander infiltrates high fashion as film premiere approaches.

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Bulgari reveals perfect mistake after more than a decade of waiting – Luxury Daily

February 1, 2016

Luxury Daily today – Bulgari reveals perfect mistake after more than a decade of waiting; Dolce & Gabbana recounts timelessness of rose in Sophia Loren-fronted film.

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Bang & Olufsen grants total control via connected mobile app – Luxury Daily

January 29, 2016

Luxury Daily today – Bang & Olufsen grants total control via connected mobile app; 5 new luxury retail formats to look out for this year.

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Jean Paul Gaultier provides perspectives on couture show through Periscope – Luxury Daily

January 28, 2016

Luxury Daily today – Jean Paul Gaultier provides perspectives on couture show through Periscope; Chanel trumps Louis Vuitton, receiving highest mentions on social: NetBase.

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Tiffany aims for proposal placement with extensive mobile ads – Luxury Daily

January 27, 2016

Luxury Daily today – Tiffany aims for proposal placement with extensive mobile ads; Influencer marketing needs to prioritize content over commerce.

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