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Maserati looks to social users to name limited-edition vehicle – Luxury Daily

February 22, 2017

Luxury Daily today – Maserati looks to social users to name limited-edition vehicle; Political statements are trending as fashion week takes on current events.

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British Vogue appeals to shrinking attention spans with chatbot news – Luxury Daily

February 21, 2017

Luxury Daily today – British Vogue appeals to shrinking attention spans with chatbot news; Luxury arts patronage must lean on codes of authenticity to be well-received.

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Tag Heuer opens ecommerce flagship on Tmall.com in Chinese youth bid – Luxury Daily

February 17, 2017

Luxury Daily today – Tag Heuer opens ecommerce flagship on Tmall.com in Chinese youth bid; Dior grants inside look at creative transition to highlight unchanging savoir faire.

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Jaguar makes refueling faster with in-app payment – Luxury Daily

February 16, 2017

Luxury Daily today – Jaguar makes refueling faster with in-app payment; How emerging luxury brands can go-it-alone internationally.

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Fashion and theater meet for Michael Kors’ fashion week mobile efforts – Luxury Daily

February 15, 2017

Luxury Daily today – Fashion and theater meet for Michael Kors’ fashion week mobile efforts; Fashion labels should seek greater exposure on retailers’ social channels: L2.

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Lalique courts basketball fans through experiential lounge – Luxury Daily

February 14, 2017

Luxury Daily today – Lalique courts basketball fans through experiential lounge; Luxury retailers’ Q4 2016 Web performance analysis.

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Jean Paul Gaultier shares slice of designer’s life through travel diary – Luxury Daily

February 13, 2017

Luxury Daily today – Jean Paul Gaultier shares slice of designer’s life through travel diary; Are luxury brands taking their eye off Gen X?

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Messaging is missing from luxury brand’s social strategies: report – Luxury Daily

February 10, 2017

Luxury Daily today – Messaging is missing from luxury brand’s social strategies: report; Luxury’s black cloud may finally be lifting, says Savigny Partners.

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Timberland leverages interactive mobile ads to drive sales

February 9, 2017

Timberland is rolling out a collection of interactive mobile ads to encourage customers to purchase its new line of footwear featuring SensorFlex technology.

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Dior continues Instagram diversification with children’s wear account – Luxury Daily

February 9, 2017

Luxury Daily today – Dior continues Instagram diversification with children’s wear account; Retailers risk losing baby boomer clientele with inattentive CRM.

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