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Mobile optimization is essential for brands using social media platforms: L2 – Luxury Daily

April 27, 2015

Luxury Daily today – Mobile optimization is essential for brands using social media platforms: L2; Pucci mixes fashion and philanthropy to give back to Florence.

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Viktor & Rolf promotes fragrance with fashion sketch app collaboration – Luxury Daily

April 24, 2015

Luxury Daily today – Viktor & Rolf promotes fragrance with fashion sketch app collaboration; Designer’s role is to merge yesterday with tomorrow: Lanvin’s Alber Elbaz.

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Net-A-Porter gives readers options with searchable mobile ad – Luxury Daily

April 23, 2015

Luxury Daily today – Net-A-Porter gives readers options with searchable mobile ad; Hermes CEO: Heritage brands must adapt to remain relevant.

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Sotheby’s entices The Cut readers with summer art programs – Luxury Daily

April 22, 2015

Luxury Daily today – Sotheby’s entices The Cut readers with summer art programs; Luxury brands must target new face of mass market: report. 

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Louis Vuitton inspires vacation wardrobe preparations with The Cut mobile effort – Luxury Daily

April 21, 2015

Luxury Daily today – Louis Vuitton inspires vacation wardrobe preparations with The Cut mobile effort; 5 lessons that luxury brands can learn from technology firms.

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BMW connects families through in-car app integration – Luxury Daily

April 20, 2015

Luxury Daily today – BMW connects families through in-car app integration; Cloud beats in-house platform for ecommerce agility, growth: L2.

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Ferrari creates immersive showroom experience via augmented reality – Luxury Daily

April 17, 2015

Luxury Daily today – Ferrari creates immersive showroom experience via augmented reality; Saks brings back veteran leaders amid changing retail climate.

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TenTen Wilshire upholds “live, work, play” motto with concierge app for tenants – Luxury Daily

April 16, 2015

Luxury Daily today – TenTen Wilshire upholds “live, work, play” motto with concierge app for tenants; Should luxury brands stop avoiding ecommerce?

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Chanel captures consumers’ attention with subtle pop-up video – Luxury Daily

April 15, 2015

Luxury Daily today – Chanel captures consumers’ attention with subtle pop-up video; 114K UHNW individuals relocated to UK over past decade.

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Versace shows its technological-savviness via live-stream app Periscope – Luxury Daily

April 14, 2015

Luxury Daily today – Versace shows its technological-savviness via live-stream app Periscope; Burberry uses Snapchat to share video and capture consumers’ attention.

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