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BMW, Starwood ahead of the curve with Apple Watch apps – Luxury Daily

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March 12, 2015

BMW's Apple Watch app

BMW’s Apple Watch app

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Asia Week infiltrates New York luxury scene
Luxury auction houses and the Madison Avenue Business Improvement District are participating in Asia Week to honor Eastern art in New York.
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Retailers help men prep for spring with bespoke events
With spring right around the corner, a number of luxury department stores are appealing to male consumers looking for a wardrobe update with made-to-measure appointments.
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Luxury brands align with amfAR for first Hong Kong gala
Harry Winston and Marc Jacobs are among the luxury brands participating in the inaugural amfAR Hong Kong Gala.
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Givenchy personifies beauty products to highlight emotional appeal
French fashion house Givenchy is portraying the passion and emotion behind its makeup line with a short film that places cosmetics in the lead role.
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BMW, Starwood ahead of the curve with Apple Watch apps
While consumers and luxury watchmakers awaited the Apple Watch, other brands chose to focus on its app possibilities.
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Luxury hotels enlist bloggers to reaffirm service
As spring approaches travelers are thinking about summer vacation options and luxury hotels are looking to ease decision making through the reassurance of bloggers.
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Tag Heuer, Chanel, Sentient Jet and Lancôme – Live news
Luxury Daily’s live news from March 11 – Tag Heuer meets its “goals” with Henrik Lundqvist ambassadorship; Chanel links beauty, accessories for 2.55 handbag-inspired cosmetics; Sentient Jet supports filmmakers with philanthropy effort; Lancôme continues fashion crossovers with Versus Versace capsule.
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Artisans, Bally, Schiaparelli and Brunello Cucinelli – News briefs
Today in luxury marketing – The artisans in danger of disappearing; Swiss heritage brand Bally ups the luxury ante with made-to-order program; Schiaparelli’s new name in the frame; Brunello Cucinelli profits rise 7.5pc.
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Top 3 metrics that ecommerce companies cannot live without
In today’s ever-evolving world of data trends, every ecommerce company must determine the right analytics and other measurement strategies that optimize data to drive business outcomes.
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