How should luxury retailers prepare for Golden Week?
An influx of Chinese tourists will soon be traveling overseas during Golden Week, arriving with an intent to spend.
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Bergdorf Goodman gets aspirational attention from Ellen DeGeneres collection
Department store Bergdorf Goodman is appealing to a larger consumer audience with the introduction of Ellen DeGeneres’ lifestyle collection ED to its salesfloor.
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Webinar Oct. 8: What are shoppers planning to buy this holiday season?
Registration open: With only around 100 shopping days in this year’s holiday shopping season, brands and retailers must be wondering what luxury shoppers plan to buy – and how their competition is planning to reach them. Get the answers to these questions during this free, hour-long webinar on Oct. 8 at 2 p.m. EDT.
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Luxury brands show generous hearts through long-term St. Jude collaborations
During September, Childhood Cancer Awareness Month, a number of brands are doing their part to put a spotlight on the cause through partnerships with St. Jude Children’s Research Hospital.
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Bally underscores craft during Milan Fashion Week via Periscope
Swiss apparel and accessories label Bally presented attendees of its spring/summer 2016 runway show access to its craftsmen, both in-person and on live-streaming application Periscope.
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Rolls-Royce North America president stepping down at year’s end
British automaker Rolls-Royce Motor Cars is preparing for a change in leadership, but it is still business as usual for the brand.
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Do 360-degree videos improve or detract from viewing experience?
Recent months have seen a proliferation of 360-degree videos, but how much does the technology actually do for consumers?
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International business travelers primed to become brands’ biggest target
International business travelers should be a high-priority target for brands because of the group’s spending power and youth, according to a new report from iProspect.
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Ad-blocking renders some retail sites unusable on iPhone
Ecommerce sites for major retailers are being torpedoed by iPhone ad-blockers, with content missing – in some cases, the entire site does not show up ­– broken links and non-functioning shopping carts, casting a pall over mobile commerce sales just as the holiday season is heating up.
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Top 5 brand moments from last week
Heritage brands revamped classic items for a new generation, turning to digital platforms to make a reintroduction.
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Marni, Hublot, Stella McCartney and Ferrari – Live news
Luxury Daily’s live news from Sept. 25 – Marni explores brand ethos via Net-A-Porter capsule; Hublot activates its Anitkythera dive involvement in Basel museum; Stella McCartney turns taboo into comforting message for breast cancer survivors; Ferrari opts to not renew dealership lease in Las Vegas.
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Manolo Blahnik, LVMH, Los Angeles and Volkswagen – News briefs
Today in luxury marketing – More sole than sense: Shoe designer Manolo Blahnik’s 6 steps to success; LVMH and HEC create retail training program; LA confidence; VW taps Mueller as CEO.
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What are retained versus acquired app users really worth?
The cost of gaining app users reached an all-time-high in March, when Fiksu’s Cost Per Loyal User Index data showed that the cost of acquiring a single loyal iOS app user surpassed the $3 mark, a 113 percent rise over the previous year.
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