Bal Harbour Shops provides portable location-based reference for luxury shoppers – Luxury Daily
Bal Harbour Shops provides portable location-based reference for luxury shoppers
Luxury Miami shopping center Bal Harbour Shops is looking to engage consumers in between shopping sprees with a content- and video-heavy iPad and iPhone application.
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Tiffany drives in-store traffic via mobile ads on Pandora
Jeweler Tiffany & Co. is looking to draw attention toward its Some Holidays are Unforgettable campaign through a partnership with personalized Internet radio service provider Pandora.
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Lexus chooses social media sharing for December to Remember campaign
Toyota Corp.’s Lexus is giving back this holiday season with its December to Remember social media campaign in which the automaker will donate $5 to Toys for Tots for each post shared.
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Richard James expands reach with global ecommerce store
Savile Row tailor Richard James opened its first ecommerce store last week that offers an array of apparel and accessories just in time for holiday gift-giving.
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Damas Jewelry rolls out multichannel campaign to target young women in the Middle East
Middle Eastern jewelry and watch retailer Damas Jewelry is rolling out an extensive television, print and social media campaign to promote its latest in-house collection to Middle Eastern young women.
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Lincoln amplifies multichannel holiday campaign with mobile ads
Lincoln is using holiday-themed mobile advertisements to promote new models of its MKZ sedan.
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Ferrari, Michael Kors, British Christmas sales and Italy’s luxury market – News briefs
Today in luxury marketing – Ferrari offers tailor-made wheels; Michael Kors’ business partners reportedly eyeing Vera Wang; Sales fever grips desperate British retailers and Economic crisis tests Italy’s luxury market.
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