Luxury Daily today – Porsche 911 tribute app lets enthusiasts celebrate 50th anniversary; Top 10 jewelry and watch brand efforts of H1.
Mobile Marketer today – The home advantage: Mobile’s use throughout the day grows; Apple’s iBeacon hardware plan seen expanding retailers’ reach.
Luxury Daily today – Aston Martin magazine connects consumers to lifestyle side of brand; Neiman Marcus incentivizes Middle Eastern ecommerce through Borderfree, Visa.
Mobile Marketing Summit New York Sept. 10: NYT, Amazon’s Zappos, Beyond the Rack, GameStop, Bloomberg, PandoraJuly 14, 2014
Registration is open for the fifth annual Mobile Marketing Summit: Holiday Focus 2014 New York conference Wednesday, Sept. 10 featuring speakers from Amazon’s Zappos, Beyond the Rack, GameStop, New York Times, Bloomberg, Pandora, DigitasLBi and LivingSocial. Must-attend New York event for brands, marketers, retailers, agencies and publishers.
Mobile Marketer today – Marketers embrace emojis for more emotional mobile connections with millennials; Ford hooks mobile engagements with free music downloads.
Luxury Daily today – Estée Lauder prompts consumer research with Vogue ad; Harrods aids Boodles’ high-jewelry awareness with month-long display.
Mobile Marketer today – Fashion brands should target social campaigns for profit; FTC’s Amazon suit discourages future innovation: DMA.
Luxury Daily today – Boucheron journeys the world with high-jewelry Instagram effort; Jimmy Choo creates virtual showroom to enhance perorder experience.
Mobile Marketer today – How Google, Apple and Amazon try to own in-store shoppers; RE/MAX mobile app takes on Trulia, Zillow with cutting-edge features.
Luxury Daily today – Net-A-Porter advertises new activewear on The Cut; Baccarat shows timelessness through global love stories.