Author archive

Google’s wireless strategy has potential to be global carrier-agnostic service – Mobile Marketer

March 4, 2015

Mobile Marketer today – Google’s wireless strategy has potential to be global carrier-agnostic service; Nissan’s potent mobile pitch mixes native ads, geo-location and customization.

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Sotheby’s eases transactions with DocuSign app – Luxury Daily

March 4, 2015

Luxury Daily today – Sotheby’s eases transactions with DocuSign app; Bulgari turns attention to accessories during Milan Fashion Week.

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Mcommerce Summit New York April 29: Macy’s, Target, Sephora, Capital One, GameStop, Forrester

March 3, 2015

Macy’s, Target, Sephora, Capital One and GameStop: nowhere else will you find this impressive lineup of senior execs from Fortune 500 companies talking about how mobile commerce and payments is changing the way they do business. Meet them at the Mcommerce Summit: State of Mobile Commerce 2015 Wednesday, April 29 in New York.

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Mobile Minutes: Google’s mobile network; Microsoft’s smartphones; Sony drives wearable demand; BlackBerry goes to cloud

March 3, 2015

Today in mobile marketing – Google to launch small US mobile network; Microsoft doubles down on affordable smartphones; Sony looks to business users to drive wearables demand; BlackBerry takes to the cloud in bid to attract small businesses.

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NCAA March Madness reveals growing role for Snapchat in sports marketing – Mobile Marketer

March 3, 2015

Mobile Marketer today – NCAA March Madness reveals growing role for Snapchat in sports marketing; IKEA’s powered furniture line gives mobile users a charge.

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Swiss watchmakers take analog approach for smartwatch entrance – Luxury Daily

March 3, 2015

Luxury Daily today – Swiss watchmakers take analog approach for smartwatch entrance; Gucci shadows songwriting journey while beginning its own evolution.

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Mcommerce Summit New York April 29: Macy’s, Target, Sephora, Capital One, GameStop, Forrester

March 2, 2015

Macy’s, Target, Sephora, Capital One and GameStop: nowhere else will you find this impressive lineup of senior execs from Fortune 500 companies talking about how mobile commerce and payments is changing the way they do business. Meet them at the Mcommerce Summit: State of Mobile Commerce 2015 Wednesday, April 29 in New York.

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Mobile Minutes: Ericsson sues Apple; Galaxy S6 unveiling; YouTube Kids app; Samsung’s wage freeze

March 2, 2015

Today in mobile marketing – Ericsson sues Apple for telecom patent infringement; Samsung’s Galaxy S6 is mainly a showroom for what’s inside; YouTube Kids: What parents need to know about the new app; Samsung freezes salary increases as it prepares for mobile war.

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Pepsi becomes positive symbol for families in video reunion campaign – Mobile Marketer

March 2, 2015

Mobile Marketer today – Pepsi becomes positive symbol for families in video reunion campaign; Google’s updated flight-search tool spikes fear among booking apps.

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Lexus drives interest in LS with image-centered Vanity Fair ad – Luxury Daily

March 2, 2015

Luxury Daily today – Lexus drives interest in LS with image-centered Vanity Fair ad; Apple Watch aims for fashion recognition with Vogue ad placement.

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