British department store Fortnum & Mason is setting consumers on a “great gift chase” to track down a Christmas character that has gone AWOL.
Mobile Marketer today – Microsoft makes another attempt at mobile presence it has always longed for; Curve aims squarely at Generation Z in new campaign.
Mobile Minutes: LinkedIn acquisition; Samsung in court; Smartwatch company closes; BlackBerry’s last smartphoneDecember 9, 2016
Today in mobile marketing – With LinkedIn, Microsoft looks to avoid past acquisition busts; Supreme Court rules Samsung won’t owe Apple $400 million over patent violations; This major smartwatch company is no more; BlackBerry’s final smartphone is a return to winning form.
Luxury Daily today – Jaeger-LeCoultre brings counter service to Facebook with chatbot; Millennial attention will be vital for diamond industry’s future: Bain.
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Mobile Minutes: Apple early movie access; Dangerous Wi-Fi; Turner’s Snapchat shows; Google eero rivalDecember 8, 2016
Today in mobile marketing – Apple is in talks with Hollywood for early access to movies on iTunes; Don’t let free Wi-Fi wreck the holidays; Turner will create shows for Snapchat in expanded partnership; Wi-Fi woes? Google unleashes cheap rival for eero.
Mobile Marketer Today – Google’s updated app embodies more proactive version of search; Macy’s premieres animated special on YouTube for National Believe Day.
Luxury Daily today – Google gives store windows global audience via virtual walk; Armani ranked most-listable 4 years running despite IPO resistance.
Mobile Minutes: Samsung Supreme Court win; Snuggie sues Amazon; Instagram comment likes; Harman car projectorDecember 7, 2016
Today in mobile marketing – Samsung scores unanimous Supreme Court win over Apple; Not ‘As Seen on TV’: Snuggie maker sues Amazon.com; Instagram will soon let you like comments — or even turn them off completely; Harman’s first bet after Samsung deal is car dashboard projector.
Mobile Marketer today – Ford’s clever blind spot ad explores potential of vertical mobile video; Burger King France continues to live in the absurd with droll Christmas partnership.