Author archive

Mobile Women to Watch Summit New York Nov. 4: Walgreens, Starwood Hotels, Conde Nast, USA Today, Eli Lilly, Earth’s Best

October 21, 2014

Registration is open for the Mobile Women to Watch 2015 Summit New York on Tuesday, Nov. 4 featuring speakers from Walgreens, Starwood Hotels and Resorts, Conde Nast Entertainment, Eli Lilly, USA Today, Scripps Network, Earth’s Best and Ella’s Kitchen, RCA Records and AutoTrader.com, as well as honoring 25 women who are expected to make a difference in mobile advertising, marketing, media and commerce next year.

Share on FacebookShare on LinkedInShare on Twitter

IKEA builds second-screen campaign for real-time dialogue about mealtime – Mobile Marketer

October 21, 2014

Mobile Marketer today – IKEA builds second-screen campaign for real-time dialogue about mealtime; Mobile ad revenues jump 76pc as everyday use grows: IAB.

Share on FacebookShare on LinkedInShare on Twitter

Madison Avenue Heritage Week pays homage to top brands – Luxury Daily

October 21, 2014

Luxury Daily today – Madison Avenue Heritage Week pays homage to top brands; Cartier displays masculine heritage at Harrods.

Share on FacebookShare on LinkedInShare on Twitter

Mobile Women to Watch Summit New York Nov. 4: Walgreens, Starwood Hotels, Conde Nast, USA Today, Eli Lilly, Earth’s Best

October 20, 2014

Registration is open for the Mobile Women to Watch 2015 Summit New York on Tuesday, Nov. 4 featuring speakers from Walgreens, Starwood Hotels and Resorts, Conde Nast Entertainment, Eli Lilly, USA Today, Scripps Network, Earth’s Best and Ella’s Kitchen, RCA Records and AutoTrader.com, as well as honoring 25 women who are expected to make a difference in mobile advertising, marketing, media and commerce next year.

Share on FacebookShare on LinkedInShare on Twitter

Budweiser extends sports sponsorships into bars via M2M wireless, social – Mobile Marketer

October 20, 2014

Mobile Marketer today – Budweiser extends sports sponsorships into bars via M2M wireless, social; 53pc dislike seeing hashtags during TV shows: TiVo report.

Share on FacebookShare on LinkedInShare on Twitter

Dealing with the mystery of ecommerce attribution – Luxury Daily

October 20, 2014

Luxury Daily today – Dealing with the mystery of ecommerce attribution; Financially-confident consumers to increase holiday spending by 8.7pc: report.

Share on FacebookShare on LinkedInShare on Twitter

CBS, HBO over-the-top services pave way for new brand experiences – Mobile Marketer

October 17, 2014

Mobile Marketer today – CBS, HBO over-the-top services pave way for new brand experiences; Google’s mobile monetization troubles continue as key questions go unanswered.

Share on FacebookShare on LinkedInShare on Twitter

The cold coffee tweet that changed Four Seasons’ approach to social media – Luxury Daily

October 17, 2014

Luxury Daily today – The cold coffee tweet that changed Four Seasons’ approach to social media; Easy days are over in China.

Share on FacebookShare on LinkedInShare on Twitter

Out with traditional social, in with Instagram, Pinterest – Luxury Daily

October 16, 2014

Luxury Daily today – Out with traditional social, in with Instagram, Pinterest; Our customers are the best advocates: Saks exec.

Share on FacebookShare on LinkedInShare on Twitter

Will click-and-collect, contextual offers spell the death of Black Friday? – Mobile Marketer

October 15, 2014

Mobile Marketer today – Will click-and-collect, contextual offers spell the death of Black Friday?; 55pc of teens use voice search daily: Google.

Share on FacebookShare on LinkedInShare on Twitter