Author archive

Napean sells Mobile Commerce Daily publication, retains events business

March 17, 2017

Napean LLC has sold its Mobile Commerce Daily and Mobile Marketer publications, but retained the events business comprising conferences, webinars, podcasts and awards, founder Mickey Alam Khan announced today.

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Mobile Minutes: Samsung S8; Uber’s Waymo suit; WhatsApp hack; Live streaming risks

March 17, 2017

Today in mobile marketing – Samsung’s new S8 to adopt facial recognition for payments; Uber tells judge it will seek to have Waymo case go to arbitration; WhatsApp, Telegram flaws left accounts vulnerable to hackers; Gamer’s death pushes risks of live streaming into view.

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GM’s OnStar customers can find nearest available parking through mobile app – Mobile Marketer

March 17, 2017

Mobile Marketer today – GM’s OnStar customers can find nearest available parking through mobile app; Buffalo Wild Wings welcomes March Madness with video, Snapchat campaign.

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How Maserati was able to generate 21K leads through Facebook targeting – Luxury Daily

March 17, 2017

Luxury Daily today – How Maserati was able to generate 21K leads through Facebook targeting; Europe holds opportunities for cross-border ecommerce.

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Mandarin Oriental property incentivizes WeChat follows with fan-exclusive offers

March 16, 2017

Mandarin Oriental’s The Excelsior, Hong Kong is building up the audience for its newly launched WeChat account through social-specific perks.

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Mobile Minutes: Internet culture; Amazon automation; WhatsApp patches flaws; Twitter hack

March 16, 2017

Today in mobile marketing – How the Internet is saving culture, not killing it; Amazon: Automation doesn’t have to kill jobs; WhatsApp, Telegram patch flaws in instant messaging applications; Twitter swastika hack comes at fragile time for company.

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Lexus, Pizza Hut join Yahoo for mobile sports coverage – Mobile Marketer

March 16, 2017

Mobile Marketer today – Lexus, Pizza Hut join Yahoo for mobile sports coverage; Paramount partners with YouCam for Ghost in the Shell promotion.

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Veuve Clicquot’s pay-to-play social strategy yields category’s best returns: L2 – Luxury Daily

March 16, 2017

Luxury Daily today – Veuve Clicquot’s pay-to-play social strategy yields category’s best returns: L2; Luxury brands falter with young millennials: report.

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Dior Insider launches, bringing AI to luxury beauty sector

March 15, 2017

French atelier Christian Dior is the latest brand to leverage Facebook Messenger as a method to dispel news and happenings with consumers.

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Mobile Minutes: Germany fines hate speech; Alphabet jargon; Netflix takes aim at studios; Sound wave phone hacks

March 15, 2017

Today in mobile minutes – Germany plans to fine social media sites over hate speech; Alphabet’s Jigsaw wants to explain tech jargon to you; Netflix tries to outdo theaters with films a studio can envy; It’s possible to hack a phone with sound waves, researchers show.

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