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Holly Hunt ups customer-client interaction with mobile connectivity – Luxury Daily

February 10, 2012

Luxury Daily today – Holly Hunt ups customer-client interaction with mobile connectivity; Gucci leads luxury industry with shoppable video strategy.


Vertu taps Vogue, Net-A-Porter for geo-targeted mobile ads – Luxury Daily

February 9, 2012

Luxury Daily today – Vertu taps Vogue, Net-A-Porter for geo-targeted mobile ads; Using in-store technology to enhance the luxury retail experience.

How to make the most of a mobile banner ad – Luxury Daily

February 8, 2012

Luxury Daily today – How to make the most of a mobile banner ad; Making TV ads more effective for luxury brands.

Lexus uses mobile site to flaunt Enform updates – Luxury Daily

February 7, 2012

Luxury Daily today – Lexus uses mobile site to flaunt Enform updates; David Yurman stretches confines of traditional love for Valentine’s Day contest.

Mobile-optimized luxury automaker sites allow integration with other mobile marketing – Luxury Daily

February 6, 2012

Today in luxury marketing – Mobile-optimized luxury automaker sites allow integration with other mobile marketing; BCG study outlines best practice for digital marketing success.

Mobile-optimizing St. Valentine’s Day emails crucial to spontaneous transactions – Luxury Daily

February 2, 2012

Luxury Daily today – Mobile-optimizing St. Valentine’s Day emails crucial to spontaneous transactions; Gucci, Chanel kick off advertising on retooled Vogue Paris site.

Inviting opinion pieces on mobile commerce

February 2, 2012

Mobile Commerce Daily is inviting opinion pieces on mobile commerce issues that affect retailers and marketers as they encourage shopping and transacting via mobile.

Michael Kors ignites St. Valentine’s Day conversation through digital campaign – Luxury Daily

February 1, 2012

Luxury Daily today – Michael Kors ignites St. Valentine’s Day conversation through digital campaign; American Express: Affluent consumer Valentine’s Day spend to reach $281M.

Town&Country moves to mobile with iPad app – Luxury Daily

January 31, 2012

Luxury Daily today – Town&Country moves to mobile with iPad app; Google, Microsoft cofound DMARC to better defend email authentication.

Stella McCartney debuts fragrance through 360-degree geo-targeted campaign – Luxury Daily

January 30, 2012

Luxury Daily today – Stella McCartney debuts fragrance through 360-degree geo-targeted campaign; Ferragamo lets shoppers pre-order runway looks through digital trunk show.