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Sephora sees 150pc growth in mobile shopping over past year

June 20, 2013

Sephora is seeing more consumers turn to their mobile devices and tablets to comparison shop, read reviews and, ultimately, buy their favorite beauty products.

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Best Western refreshes mobile app to enhance booking experience

June 19, 2013

Best Western has redesigned its mobile application with improved navigation and deeper enhancements to help consumers research and book their upcoming travels.

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Dave & Buster’s invites creativity with mobile gaming app development

June 18, 2013

Dave & Buster’s is giving users the opportunity to design a mobile application that will be featured as an arcade attraction at its locations nationwide.

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Marriott takes mobile ambitions up a notch with new multichannel campaign

June 18, 2013

Marriott has rolled out its Travel Brilliantly multichannel campaign in a move to amplify the brand’s dedication to envision the future of travel.

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Macy’s showcases Impulse collection through shoppable mobile campaign

June 17, 2013

Macy’s is leveraging mobile to showcase its new Impulse collection, as well as let fashion-savvy customers buy the latest looks.

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EBay propels mcommerce efforts with same-day delivery app update and expansion

June 17, 2013

EBay is making a bigger play in mobile commerce with its revamped eBay Now iPhone application, as well as plans to release an Android app and expand to more delivery zones in the future.

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EBay drives last-minute Father’s Day gift purchases via same-day delivery app

June 14, 2013

EBay is turning to its same-day delivery mobile application to let consumers look for and purchase last-minute Father’s Day gifts.

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The Container Store increases mobile traffic by 62pc in past year

June 14, 2013

The Container Store is continuing to make mobile a big part of its overall strategy with the launch of a new experience that aims to improve the navigation and social integration of its mobile commerce site.

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Sephora streamlines shopping experience with new My Beauty Bag mobile, digital effort

June 13, 2013

Sephora is letting consumers collect their favorite products, organize them in one place and keep track of online and in-store purchases through its new My Beauty Bag initiative.

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7-Eleven increases Six Flags summer giveaway entries via mobile, social

June 13, 2013

7-Eleven is using mobile advertising and social media to get consumers hyped up about an ongoing summer giveaway, as well as bolster entries for it.

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