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Hugo Boss showcases new collection via branded iPad magazine – Luxury Daily

December 22, 2010

Luxury Daily today – Hugo Boss showcases new collection via branded iPad magazine; Luxury brands approaching revolutionary CRM innovations: expert.


NSPCC debuts mobile giving site to fight child abuse

September 13, 2010

Nonprofit NSPCC has launched a mobile Web site to solicit donations in support of anti-child abuse initiatives.

Mobile game developers drive in-game payments via PayPal

September 10, 2010

Mobile game developers Gamesoul Studio and Pierrox are integrating PayPal to drive in-application content purchases via Android.

WeComm adds mobile payments to app platform via Bango

September 10, 2010

Mobile application developer weComm plans to integrate payment functionality into its development platform through a partnership with billing service Bango.

AAA drives foot traffic to retail partners via mobile

September 9, 2010

Automotive service organization AAA is driving foot traffic to the locations of its retail partners via a loyalty-focused Android application.

Purchases via iPad worth 20pc more than average mobile buy: Kenneth Cole exec

September 3, 2010

NEW YORK – Consumers buying items via iPads pay nearly 20 percent more per purchase than other mobile shoppers, per a keynote at the Mobile Marketing Summit.

Gucci pushes iPad engagement with remodeled ecommerce site

September 3, 2010

Luxury fashion designer Gucci is emphasizing iPad functionality, social media and video content with the relaunch of its digital flagship commerce site.

Expect huge mobile purchases this holiday season: panelist

September 3, 2010

NEW YORK – A Google official predicted that consumers will buy larger and more expensive goods via mobile this holiday season during a panel at the Mobile Marketing Summit.

Shakey’s Pizza Parlor claims 10pc conversion in mobile coupon campaign

August 31, 2010

Restaurant chain Shakey’s Pizza Parlor achieved a 10 percent conversion rate on a one-day mobile coupon offer it sent out to opted-in consumers.

AT&T drives foot traffic with location-based mobile rewards program

August 27, 2010

AT&T has launched a rewards program via location-based mobile game SCVNGR to drive consumers to its retail locations.