Chick-Fil-A is piloting a mobile application in six markets within the United States that leverages check-ins and payments.
Target is leveraging Pinterest with a new microsite that merchandises products with the combination of top-pinned items and best reviews on Target.com.
While much has been talked about Apple’s new low-energy Bluetooth technology iBeacon as a way to trigger contextually-relevant messages to in-store shoppers, the manufacturer’s initial testing of the technology in its retail stores focuses more on selling small-ticket accessories and products.
Express is taking a lesson from the mobile payment success of Starbucks with an update to its application that tightly integrates the retailer’s loyalty program to let consumers pay through their mobile devices while shopping in-store.
McDonald’s is expanding the rollout of a branded mobile application to the Northeast United States that lets consumers find, redeem and track offers.
Conn’s has rolled out a full-blown mobile site after experimenting with mobile on individual parts of its Web site.
Target is pushing the envelope with Twitter this holiday season with a strategy that revolves around the retailer’s Cartwheel deal application.
Mobile played a big role for Sephora this past weekend thanks to personalized mobile tools that make consumers feel more comfortable buying from their smartphones and tablets.
Although more consumers are shopping from their mobile devices, sales of digital goods such as individual video and music downloads is down as consumers rely more on their smartphones and tablets as a primary way to access entertainment, according to a new study from MEF.
Kentucky Fried Chicken UK and Ireland is ramping up its mobile payment ambitions through a new initiative with PayPal that cuts down on the number of steps that it takes consumers to place an order.