Mobile gamers more social than non-gamers: study
April 14, 2011Mobile gamers are very social – and very valuable to brands and publishers, according to a MocoSpace survey of 10,000 smartphone users of its mobile social network.
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Dunkin’ Donuts launches new Web site with mobile-friendly layout
April 13, 2011Coffee and baked goods chain Dunkin’ Donuts has introduced a new version of DunkinDonuts.com with the goal of making the Web site more mobile-friendly.
Prevalence of smartphones, tablets taking mcommerce to the next level
April 13, 2011Apps, games, music and ebooks currently dominate mobile commerce, but mobile as a medium for sales of physical goods and services is growing, driven in the near term by mobile ticketing for events and travel, per Gridley & Co.
Rogers, Telus embrace carrier billing for mobile content
April 13, 2011Canadian carriers Rogers Wireless and Telus have integrated Bango Inc.’s mobile payment platform into BlackBerry App World to enable carrier billing for applications.
Legal and regulatory risks associated with the growth of mobile marketing
April 13, 2011Given the current legal and regulatory landscape, companies using mobile must proceed with caution to side-step potential state and federal landmines, including class action litigation.
QSRs can boost frequency, average size of orders via mobile apps
April 12, 2011While mobile food ordering is still nascent, quick-service and fast-casual restaurant chains that have launched mobile applications with ordering capabilities have boosted the frequency and average size of customers’ orders.
Goldman Sachs, Oppenheimer push financial services via mobile ads
April 12, 2011Investment banking giants Goldman Sachs and Oppenheimer are among the first brands advertising within the new Bloomberg Businessweek application for Apple’s iPad.
ShopSavvy mobile shopping assistant app exceeds 16M installs
April 12, 2011ShopSavvy claims that its mobile shopping assistant application has surpassed 16 million installations and 8 million active users across multiple smartphone platforms.
GrubHub mobile orders 25pc of total sales by year-end: exec
April 11, 2011After launching its updated iPhone application in October, GrubHub saw a 330 percent increase in mobile food orders and expects that robust growth to continue.
Premier Inn app drives more than $1.6M in revenues
April 11, 2011The recently launched smartphone application from Whitbread’s Premier Inn has generated more than $1.6 million in total revenue in the three months since its January debut.
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