Facebook is testing a single location where users can easily discover, share and purchase a personalized selection of products as the race heats up to connect millennials’ time spent on social media with their shopping needs.
Apple Pay made a splash with news of its imminent arrival at Starbucks, KFC and Chili’s, but low adoption among iPhone users and a slow EMV transition suggests in-app availability may provide the bigger boost in the short term.
Dover International Speedway has become the first NASCAR track to offering in-seat ordering via a mobile application so fans do not miss any of the action.
Mobile commerce transactions are expected to top $115 billion in 2015 and climb to $142 billion next year, according to a new report from Forrester Research.
Office Depot recently put its mobile application through a major redesign for a better omnichannel experience, including advancements in personalization and the retailer’s rewards program as well as a tighter integration between the app and the in-store experience.
With less than half of consumers satisfied with mobile retail experiences, a stronger emphasis on true personalization, mobile wallets and location-based services is needed, according to new research released today by Adobe.
Amazon is leaping ahead in mobile commerce as one of the first retailers to support Apple’s universal links, a move that could drive in-application conversions and potentially siphon off sales from those not supporting the new capability.
While the EMV deadline arrives today, many retailers are not ready, suggesting that NFC payments solutions Apple Pay and Android Pay will continue to face more limited acceptance compared to Samsung Pay, which leverages older magnetic stripe technology.
With more than 50 percent of Gilt’s revenue coming from mobile, the digital fashion retailer is more than just a leader in mcommerce – it also knows a thing or two about using messaging to drive sales.
With Taco Bell’s mobile ordering application showing check growth of 30 percent, the chain is bringing digital ordering to a newly overhauled Web site as it continues to ramp up digital innovation.