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Are SMS campaigns too intrusive, or not invasive enough? – Mobile Marketer
By Staff reportsPlease click here to sign up for Mobile Marketer for free
Are SMS campaigns too intrusive, or not invasive enough?
Marketers are continually finding new ways to get consumers to opt-in to their databases. However it seems many companies are either not sending enough messages or bombarding users constantly instead of finding a happy medium.
Please click here to read the entire story on Mobile Marketer
Google brings public Wi-Fi to New York neighborhood as mobile Internet use grows
Google is providing free public Wi-Fi in New York’s Chelsea neighborhood, a move that will support the community and open up opportunities for marketers to reach residents and visitors to the area.
Please click here to read the entire story on Mobile Marketer
Blockbuster makes play for Android users via app
Blockbuster has rolled out an Android application to help consumers manage their memberships and drive foot traffic to locations.
Please click here to read the entire story on Mobile Marketer
Independence Blue Cross enhances customer service via mobile message board
Health insurance company Independence Blue Cross has launched a new smartphone service to help members manage their health care via a private, personalized message board.
Please click here to read the entire story on Mobile Marketer
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Related content: Blue Cross Blue Shield mobile site helps users manage healthcare, Mobile video goes social, opening up new opportunities for marketers – Mobile Marketer, Why the lag in Android tablet apps? – Mobile Marketer, Amazon, Google increasingly positioned to face-off in mobile – Mobile Marketer, Location targeting more than doubles performance of mobile ads: report – Mobile Marketer,
Tags: mobile, mobile commerce, mobile marketing
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