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Are QR codes losing their magnetism? – Mobile Marketer

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April 25, 2013

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Are QR codes losing their magnetism?
Even though QR codes still represent the majority of print-to-mobile activations in print and retail, brands and publishers are not clamoring to use the technology like they once did.
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Coca-Cola sharpens mobile focus to connect with teens
Coca-Cola is launching its first all-digital campaign with mobile playing a major role in how the soda giant connects with teenagers.
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Verizon urged by consumers to eliminate mobile phone contracts
The Change.org petition also asks Verizon to consider a better way for customers to purchase devices affordably via a payment plan or by some other means.
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Pictures from Results 2013: Mobile Marketing Day
The second annual Results 2013: Mobile Marketing Day in Chicago took place on April 18. Here are some pictures from the event.
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