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Apple services up 19pc – not enough to offset 8pc iPhone drop – Mobile Marketer

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July 27, 2016

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Apple services up 19pc – not enough to offset 8pc iPhone drop
Slightly edging out forecasts, Apple’s revenue from services grew 19 percent from a year ago, but it was not enough to offset a slowdown in iPhone and iPad sales, which dragged down overall revenue for the second quarter in a row.
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Twitter’s mobile ads grab 89pc of total advertising revenue
During its second-quarter earnings call, Twitter revealed that its mobile advertising comprised 89 percent of total advertising revenue, up 18 percent year-over-year and signaling the potency of targeting on-the-go users on their most frequented social networks.
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GM innovates vehicle service scheduling with mobile platform
General Motors will make it easier to schedule car repair and services with an online and mobile tool for customers in need of maintenance on their vehicles, allowing users to make appointments and receive recommendations.
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Samsung entices festivalgoers with on-site virtual reality activations
Samsung is ramping up awareness of its virtual reality capabilities among millennials by hosting a series of on-site activations at music festival Lollapalooza, including enabling attendees to leverage its branded gear to live-stream performances from the main stage.
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