Investment levels in mobile marketing decline as monetization concerns grow – Mobile Marketer
Investment levels in mobile marketing decline as monetization concerns grow
Venture capitalists lost some of their enthusiasm for investing in private mobile marketing and advertising companies in 2012, with overall investment levels down 21 percent year-over-year for a total of $460 million, according to a new report from Rutberg & Co.
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Apple’s smartphone fortunes grow while the iPad faces growing competition
While Apple’s star in the smartphone market continues to ascend, recent numbers suggest the company’s influence in the tablet category is increasingly under attack from Android devices.
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TV Guide sees more than 2.5M monthly users on iOS, Android apps
Smartphones and tablets are driving growth for TV Guide, as well as bringing in new audiences and advertisers.
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The Toronto Star rolls out mobile site to streamline news-reading experience
Canadian newspaper The Toronto Star has launched a mobile Web site to let consumers stay on top of daily news.
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Android claims 64pc of mobile game app impressions: study
Android leads the pack with mobile app game impressions, showing how handsets are becoming the go-to platform to play games, according to a new report from Millennial Media.
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