Swarovski benchmarks 2020 strategy with 24/7 global accessibility
Swarovski Consumer Goods Business revealed its strategy to be the global jewelry market leader by 2020 since these product lines accounted for 75 percent of its 2012 net sales.
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53pc of affluent consumers own two or more mobile devices: study
Eighty percent of affluent consumers own at least one type of mobile device and more than 53 percent own two or more, according to a new study by the American Affluence Research Center.
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Luxury Roundtable 2013 New York conference May 1: Four Seasons, Mercedes, Donna Karan, Graff Diamonds, Douglas Elliman, Michael Kors, Tod’s, WSJ, BCG, Ipsos
Registration is open for the Luxury Roundtable: State of Luxury 2013 conference Wednesday, May 1, 2013 with speakers from the Four Seasons, Mercedes, Donna Karan, Graff Diamonds, Douglas Elliman, Michael Kors, Tod’s, WSJ, BCG and Ipsos MediaCT. Must-attend for luxury brands and retailers, agencies, publishers and researchers.
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Lexus prioritizes US consumers with the country’s first manufacturing plant
Toyota Corp.’s Lexus is prioritizing U.S. consumers by investing $360 million in its first manufacturing plant in the country that will make its best-selling vehicle.
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Chanel stands out among swarm of beauty ads in Vogue
Many high-end beauty brands took out advertisements in the May issue of Condé Nast’s Vogue, but Chanel’s placement sticks out among the rest.
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Kering, Rolex, China and Hamptons real estate – News briefs
Today in luxury marketing – Kering first-quarter sales trail estimates as Gucci slows; Rolex rolls on; Watchmakers fret over China sales slump; Hamptons home sales jump as lower-priced deals displace luxury.
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5 factors to consider when building an app
Despite the proliferation, mobile remains a complex universe, with many options and factors for decision-makers who are considering initiatives.
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Why a cognitive approach is key to luxury marketing
Some luxury goods manufacturers may currently be on the edge of a fiscal cliff if we are to believe what The Wall Street Journal cites as “the European luxury-goods market deep in recession.”
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